KAHLÚA
Campaign: Kahlúa Bakes
Creative Direction; Film; Concept; Social Media Content
Concept & Creative Direction: Tiago Oliveira
Brand Manager: Kim Winter
Film/Post Production: Parapix
Stockholm, Sweden
Brief
Create social media films to promote Kahlúa as ingredient for baking recipes.
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Challenge
Promote alcohol on social media with all its limitations.
Idea
Make a fun not straight forward recipe film where you get the vibe of the ingredient and final result but go to Kahluá's website to check the step by step recipe.
©Tiago Oliveira 2023