LUPO
Campaign: Neymar for Lupo & Embaixadinha
Film
Agency: G2 Grey Brasil (WPP)
Art Director: Tiago Oliveira, Manuel Veiga
Copywriter: Felipe Ribeiro
São Paulo, Brazil
Brief:
- To create films to promote Neymar as newest Lupo star.
Challenge:
To adverstise Neymar wearing socks wihtout being sport related since he had a partnership with Nike and he could not wear any clothes that could be connected to sports.
©Tiago Oliveira 2023